Electracy
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I’m still working my way through Richard Lanham’s Style: An Anti-Textbook, but even from what I’ve read so far, it feels really different from any other textbook I’ve studied. Instead of handing out rules and “right” ways to write, Lanham treats style as something playful and rhetorical. It’s less about following steps and more about…
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Marshall McLuhan once said, “the medium is the message.” What he meant is that what really matters about media isn’t just the content but the atmosphere it creates around us. Radiohead has been shaping those kinds of atmospheres for decades. Take Everything in Its Right Place, the opener on Kid A. The words cycle like…
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On a brick-lined alley, next to Daisy, a corgi with more charm than Poe’s raven, I stumbled across this sign: ‘Poe-etry in the pocket.’ It struck me that literature is never just confined to books or screens. It leaks into alleys, into conversations, into the static hum of daily life. We write, we post, we…
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Gregory Ulmer, an American media theorist and professor emeritus at the University of Florida, defines electracy as the digital-age counterpart to literacy. He coined the term electracy in the 1990s as an analogy to literacy, and his work focuses on rhetoric, literacy, and digital culture. In other words, literacy taught us how to communicate, think,…
Liminal Wordsmith 